MAGA-inspired outrage machine has a new target in this election

written by TheFeedWired

“Never make predictions, especially about the future,” New York Yankees manager Casey Stengel famously said. In the sport of politics we are in peak prediction mode this week – and Saturday night will reveal what surprises are in store. I’ve been part of many elections where the polls have got it spectacularly wrong – most shockingly in Labor’s 2019 loss and most painfully in Donald Trump’s 2016 win.

Both were a result of the fact that while we obsess about the number of people who report a certain opinion at a given moment in time, we pay much less attention to the strength of that opinion. Large and unpredicted swings between polls and actual results are usually a reflection of the “softness” of the opinions held by those being polled – the likeliness they will change their mind. Too often we report public opinion as if it is chiselled in stone.

We experienced this collectively as a nation in 2023. The prime minister, encouraged by polls that showed up to 75 per cent support for an Indigenous Voice to parliament, ploughed ahead with a referendum to enshrine it even after Peter Dutton’s denial of bipartisanship. As we found out, in the face of a barrage of unprecedented disinformation and a sophisticated MAGA-inspired outrage machine, that support turned out to be very soft.

Over the course of the campaign it evaporated – on polling day the Yes vote garnered less than 40 per cent.

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